I don't think there is a better way to describe the fashion designs and style of Austria's own
Lena Hoschek. The prints and patterns she uses have a distinct innocent 1950s feel to them. That is until you realize that they are presented with a bit of an edge. Rockabilly gals clad with tattoos sport the looks, dolled up to the nines.
Even if it is just for a stroll out on the beach. I'm quite certain my jaw hit the floor when I saw the pink Elvis retro 2 pieces (as shown above).
Just when you thought it was all sunshine, lollipops and rainbows, the catalogue throws a few bondage/risque images your way. With the sweet, you get the salty.
Unfortunately, I have yet to find a way to purchase any of the items online. The website has a list of cities where clothing and accessories are available, however. Fingers crossed this line soon makes it to the online market so they will then be more within reach.